A Guide To Creating DIY Logos
If you are a small business owner then you understand the importance of saving costs. That is why many who are starting a business are looking to reduce costs by creating their logos. The good thing is that logo creation is quite simple and doing it yourself is not a difficult fit. With a few established guidelines the process of creating can be simplified. In this article we will focus on some of those tips to making a good logo.
First, you need to know the brand of your business because your logo should be designed in a manner that will communicate your brand to the public. I believe that logos are a graphic representation of what the business is all about. Creating a good logo will be somewhat of a problem when you have no idea about what your business stands for. It is thus advisable to have a good knowledge of your brand before you make a logo.
You could always opt for logos that are simplistic. A perfect example would be a business that sells wedding cakes. There are some of the wedding cake businesses that have decided to have a logo that is very straightforward by only putting the business name and an image of a wedding cake; this enables those who see the logo to know that it is a wedding cake business immediately.
It is possible to have a logo that only has texts only but no images. In fact they are quite effective, to say the least. It all comes down to the graphics of the logo. First the texts ought to be in a font and size that is readable. You need to pick a font that reflects your brand such that if you are known for elegance, then your font choice should show that. Normally, when text-only logos are made they only include the name of the business.
Color is also an important point of consideration when creating a good logo. You need to have a logo that has not more than three colors. By so doing, you will enjoy the benefits of color on a logo without overloading the brain with so many colors. A logo with too many colors is busy-looking hence confusing to the eye. Using few colors will be to your benefit because you will not spend a lot on printing and embroidery where charges are based on the number of colors, more, for sports teams who print so many items.
These tips will get you started as you make your DIY logo.